Your cell phone, IM, and online profile are all digital extensions of who you are. When someone you’re with pressures or disrespects you in those places, that’s not cool. This campaign, That’s Not Cool, raises awareness about and prevent teen dating abuse by providing tools to help draw kids digital line about what is, or is not, okay in their relationships. Or course what is really cool about these clips is creative use of the video annotation. The videos are funny quizzes– when you choose an option, it links to another video with the answer to the problem.