Funny, funny, funny. Plays on a pop cultural reference that all American Jews can get-Moses parting the Red Sea in Cecil B. Demill’s classic, “The 10 Commandments.” The call to action is also self-deprecating. “We’re not asking for much, but you can still make a difference.” Incredibly simple production-camera and sound. Also, it is connected to a holiday-Passover-so it can work for years around this time.
According to the Corporation for National and Community Service , 27% of the adult population of the US volunteered in 2009, for a total of 8.1 billion hours, providing services worth $169 billion.
Studies show that people who volunteer are healthier and live longer.
Youth of parents who volunteer are three times as likely to volunteer on a regular basis.
US youth volunteer at twice the rate of adults, are less likely to engage in risky behavior and tend to do better in school.